Privacy Policy

Who we are

Southern Barcode operates southernbarcode.com and is responsible for the personal information described in this policy.

The information we collect

Depending on how you interact with Southern Barcode, we may collect:

• Your name, job title and company or organization.
• Your business, billing or delivery address.
• Your email address and telephone number.
• Information included in an inquiry, quotation request, order or support request.
• Details about the products, services, projects or solutions in which you are interested.
• Order, delivery, payment and transaction information when you do business with us.
• Records of correspondence and communications with you.
• Marketing preferences and responses to our communications.
• Technical information such as IP address, browser type, device type, approximate location, pages viewed, referral source and website usage information.
• Business information received from customers, suppliers, manufacturers, distributors and other business partners.
• Publicly available business information, including information from company websites, professional directories and professional networking platforms.

We do not intentionally seek sensitive personal information through this website. Please do not submit sensitive information unless it is reasonably necessary for us to address your request.

How we collect information

We may collect personal information:

• Directly from you when you contact us, submit a website form, request a quote, place an order, request support or communicate with our team.
• During the sale, delivery, installation, support or maintenance of products and services.
• From the company or organization for which you work.
• From manufacturers, distributors, suppliers, referral partners and other business partners.
• From publicly available business sources.
• Automatically through cookies and similar technologies when you use our website, where those technologies are enabled.

How and why we use information

We use personal information for legitimate business purposes and as otherwise permitted or required by applicable law.

We may also use information for other purposes disclosed when the information is collected or with your authorization where required.

Marketing communications

We may send business-related communications about products, services, events, promotions or company updates that we believe may be relevant to customers and business contacts.

Where required by applicable law, we will obtain any necessary consent before sending marketing communications. You can opt out of marketing at any time.

You can stop receiving marketing communications by:

• Using the unsubscribe link included in a marketing email; or
• Contacting us at simon@southernbarcode.com.

Opting out of marketing will not prevent us from sending necessary communications relating to an inquiry, quotation, order, contract, warranty or support request.

We may retain a limited suppression record so that we can continue to honor your opt-out preference.

Cookies and website analytics

Our website may use cookies and similar technologies to:

• Operate essential website features.
• Maintain website security.
• Remember preferences where applicable.
• Understand how visitors use the website.
• Measure and improve website performance.
• Support embedded content or other third-party services.

Some cookies may be necessary for the website to function. Where applicable law requires consent for optional analytics, advertising or similar technologies, we will provide appropriate notice and choices.

You may also manage cookies through your browser settings. Disabling certain cookies may affect how some website features function.

Additional details about the cookies and similar technologies used on southernbarcode.com may be provided through our Cookie Policy or consent settings once those tools are configured.

Who we share information with

Where reasonably necessary, we may disclose personal information to:

• Manufacturers, distributors, suppliers, shipping carriers and service partners involved in providing products or services you request.
• Website hosting, IT, email, cloud storage, customer relationship management and technical-support providers.
• Payment, banking, accounting and professional-advisory providers.
• Marketing, communications and analytics service providers where used.
• Contractors working on our behalf.
• Government authorities, law-enforcement agencies, courts or regulators where disclosure is required or permitted by law.
• A buyer, investor, successor or adviser in connection with a proposed or completed merger, acquisition, financing, restructuring or transfer of all or part of our business or assets.

Service providers may process personal information only as needed to perform services for Southern Barcode, subject to their own contractual and legal obligations.

Southern Barcode does not sell personal information in the ordinary course of business. If our use of technology creates additional disclosure or opt-out obligations under applicable state privacy law, we will provide the notices and choices required by that law.

Information processed outside your state or country

Southern Barcode and some of our service providers may process information in the United States or other locations where they operate.

Privacy and data-protection laws may differ between jurisdictions. Where required, we take reasonable steps designed to ensure that personal information is handled consistently with applicable legal requirements and appropriate contractual or organizational safeguards.

You may contact us if you have questions about where or how your personal information is processed.

How long we keep information

We retain personal information for as long as reasonably necessary for the purposes for which it was collected, including customer service, business operations, accounting, warranty, security, dispute resolution and legal or regulatory requirements.

Retention periods may vary depending on the type of information. In determining an appropriate period, we may consider:

• The duration of our relationship with you or your company.
• The nature and sensitivity of the information.
• Warranty, support and service requirements.
• Accounting, tax, contractual and recordkeeping requirements.
• Security, fraud-prevention and dispute-resolution needs.
• Whether you have asked us to stop sending marketing communications.

When personal information is no longer reasonably required, we may delete, anonymize or otherwise dispose of it in accordance with our business practices and applicable requirements.

How we protect information

We use reasonable administrative, technical and organizational measures designed to protect personal information against accidental loss, unauthorized access, misuse, alteration or disclosure.

Access to personal information is limited to personnel, contractors and service providers who need the information for legitimate business purposes and who are subject to appropriate confidentiality or security obligations.

No method of transmitting information over the Internet or storing information electronically can be guaranteed to be completely secure. We therefore cannot guarantee absolute security, but we take reasonable steps to reduce foreseeable risks.

Your privacy rights and choices

Depending on where you live and which privacy laws apply to Southern Barcode, you may have rights regarding your personal information, which may include the right to:

• Request access to or confirmation of personal information we maintain about you.
• Request correction of inaccurate personal information.
• Request deletion of certain personal information.
• Request a copy of certain personal information in a portable format.
• Opt out of certain uses or disclosures where applicable law provides that right.
• Opt out of direct marketing communications.
• Withdraw consent where we rely on consent.
• Appeal a decision regarding a privacy request where applicable law provides an appeal right.

We will not discriminate against you for exercising privacy rights provided by applicable law.

Privacy rights are subject to legal conditions and exceptions. We may need to verify your identity, and in some circumstances an authorized agent may submit a request on your behalf. We will respond within the period required by applicable law.

To submit a privacy request, contact us at simon@southernbarcode.com or +1 (772) 321-7166.

Automated decision-making

We do not currently use personal information collected through southernbarcode.com to make solely automated decisions that produce legal or similarly significant effects concerning website visitors or business contacts.

Children’s privacy

Southern Barcode is a business-to-business company. Our website and services are not directed to children under 13, and we do not knowingly seek to collect personal information from children through the website.

If you believe a child has provided personal information to us, please contact us so that we can review the situation and take appropriate action.

Links to other websites

Our website may contain links to websites operated by manufacturers, partners or other third parties. Southern Barcode does not control those websites and is not responsible for their privacy, security or content practices.

We encourage you to review the privacy notices of external websites before providing personal information to them.

Questions, requests and complaints

If you have a question, privacy request or concern about how Southern Barcode handles personal information, please contact us first so that we can review and respond to your concern.

Depending on where you live and applicable law, you may also have the right to contact your state attorney general or another applicable privacy or consumer-protection regulator.

Southern Barcode
1251 Aquila Loop
Celebration, Florida 34747
United States

Telephone: +1 (772) 321-7166
Email: simon@southernbarcode.com

Changes to this policy

We may update this Privacy Policy from time to time to reflect changes in our website, technologies, services, business practices or applicable requirements.

The current version will be published on this page, and the “Last updated” date at the top will show when it was most recently revised.